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Harrisburg Marketing Company Partners With New York Firm; will expand, add 300 jobs


A Harrisburg digital marketing firm has announced that it is teaming up with a New York-based company and planning to expand.

WebFX associated with Trilantic North America, a private equity firm, and plans to add 300 more jobs over the next five years.

“The capital partnership between WebFX and Trilantic North America’s Fund VI will contribute to the future growth of the Pennsylvania-based company, supporting the expansion of talent, new services, geographic offices, technology, business analytics. data and AI, ”the companies said in a press release.

WebFX offers a number of digital services for businesses, including website design and development, search engine optimization, paid advertising, email marketing, and social media management. The company was founded in 1995.

WebFX will maintain its offices in Harrisburg. In early 2014, WebFX moved its headquarters in Harrisburg from Ben Franklin TechCelerator to Carlisle. The company renovated the historic Moffitt Mansion in Harrisburg at 1705 N. Front St., Harrisburg. In 2016, she purchased and renovated a 12,000 square foot office building at 1711 N. Front St. In 2019, WebFX purchased an adjacent building located at 1714 N. Second St.

The company has 26 offices in the United States and one office in Australia, according to the WebFX website. The additional 300 jobs will be added at multiple locations, and the company’s head office will remain in Harrisburg and a WbeFX official said the company will continue to grow and expand its head office. In addition to Harrisburg, the company’s other state offices are in the Pittsburgh, Philadelphia and Lancaster areas, and WebFX plans to open an office in York region next year.

Currently, WebFX employs approximately 400 people.

“We are delighted to have Trilantic North America as a key partner in the next chapter of WebFX,” said Bill Craig, co-founder and CEO of the company, in the press release. “The Trilantic North America partnership will help us accelerate our unique offering of technology-based digital services, our skilled team and our remarkable ability to drive meaningful results for businesses.

Daniel Siegman, Managing Director of Trilantic North America, and Jeremy Lynch, also of Trilantic North America, will join the WebFX Board of Directors.

Terms of the deal were not disclosed.

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